Gashland EPC

Scope:

rebrand visual identity brand guidelines animation

Love Jesus. Live as Family. Look to the Fields.

Gashland Evangelical Presbyterian Church had visuals and branding that didn't fit who they were. Using a context-based rebrand process, we created a new brand identity that points to their authentic, purposeful, and gospel-centered vision.

Church Logo Symbolism

Gashland EPC had a few key elements that we identified as being core to their church identity:

Iconic Red Doors
Biblical Hospitality
Reformed Heritage

These things made Gashland a unique church in their community. We worked together over dozens of iterations to capture that core symbolism in a single mark that became the logo.

Colors to Show Warmth, Modernity, and Autheticity

The Gashland color palette was a key element in expressing the warmth, modernity, and authenticity that defined their brand. Each color has been carefully selected to support these characteristics, creating a well-established, welcoming, and cohesive aesthetic.

Icon Designs Showing Church Core Values

The Gashland vision statement is threefold: “Love Jesus. Live as Family. Look to the Fields.” We designed graphics around these three ideas to bring additional energy, color, and flexibility into the church brand.